{"id":21150,"date":"2025-09-23T18:55:18","date_gmt":"2025-09-23T15:55:18","guid":{"rendered":"https:\/\/mybook.am\/?p=21150"},"modified":"2025-09-23T18:55:18","modified_gmt":"2025-09-23T15:55:18","slug":"z-hadru-k-milionum-neuveritelny-pribeh-zeny-ktera-prezila-hlad-nasili-a-ponizovani-aby-vybudovala-imperium-za-500-milionu-eur","status":"publish","type":"post","link":"https:\/\/mybook.am\/?p=21150","title":{"rendered":"Z hadr\u016f k milion\u016fm: Neuv\u011b\u0159iteln\u00fd p\u0159\u00edb\u011bh \u017eeny, kter\u00e1 p\u0159e\u017eila hlad, n\u00e1sil\u00ed a poni\u017eov\u00e1n\u00ed, aby vybudovala imp\u00e9rium za 500 milion\u016f eur"},"content":{"rendered":"\n<p>Tato d\u00edvka, narozen\u00e1 v mal\u00e9m m\u011bste\u010dku skryt\u00e9m mezi kopci, poznala, co je opravdov\u00e1 chudoba. Byla sedmou v rodin\u011b s dvan\u00e1cti d\u011btmi. Jejich d\u016fm vrzal ve v\u011btru a jejich skromn\u00e9 \u200b\u200bve\u010de\u0159e se n\u011bkdy musely d\u011blit. Jej\u00ed otec pil a bil jej\u00ed matku a n\u011bkdy i samotn\u00e9 d\u011bti. Pr\u00e1v\u011b v t\u011bchto letech si poprv\u00e9 sl\u00edbila: \u201eOdejdu odsud a ujist\u00edm se, \u017ee o mn\u011b v\u0161ichni v\u011bd\u00ed.\u201c<\/p>\n\n\n\n<p>Ve \u0161kole byla pova\u017eov\u00e1na za tichou d\u00edvku. Jej\u00ed star\u0161\u00ed sourozenci se st\u0159\u00eddali v no\u0161en\u00ed stejn\u00e9ho oble\u010den\u00ed a ona pracovala v jak\u00e9koli pr\u00e1ci, kterou mohla, od \u00faklidu dom\u016f jin\u00fdch lid\u00ed a\u017e po rozd\u00e1v\u00e1n\u00ed let\u00e1k\u016f. Jej\u00edm snem bylo studovat, ale chyb\u011bly j\u00ed pen\u00edze. Sv\u00e9 pl\u00e1ny si zapisovala na zadn\u00ed strany star\u00fdch se\u0161it\u016f: \u201eZalo\u017eit vlastn\u00ed podnik\u00e1n\u00ed\u201c, \u201ePronajmout si vlastn\u00ed byt\u201c, \u201ePom\u00e1hat mlad\u0161\u00edm\u201c. Nikdo tehdy nev\u011b\u0159il, \u017ee se tyto d\u011btsk\u00e9 \u010dm\u00e1ranice jednoho dne stanou skute\u010dnost\u00ed.<\/p>\n\n\n\n<p>Prvn\u00edm krokem ke svobod\u011b byla pr\u00e1ce serv\u00edrky v bistru u silnice. Vyd\u011bl\u00e1vala si p\u00e1r hal\u00ed\u0159\u016f na sm\u011bnu, ale ka\u017edou korunu \u0161et\u0159ila. Shroma\u017e\u010fovala znalosti i pen\u00edze: \u010detla knihy o podnik\u00e1n\u00ed a brala si v pr\u00e1ci p\u0159es\u010dasy, aby si mohla zaplatit kurzy. Postupn\u011b se v n\u00ed rozv\u00edjela \u017eelezn\u00e1 discipl\u00edna. Uv\u011bdomila si, \u017ee aby se mohla osvobodit, mus\u00ed nejen tvrd\u011b pracovat, ale tak\u00e9 se nau\u010dit vid\u011bt p\u0159\u00edle\u017eitosti tam, kde jin\u00ed vid\u00ed slep\u00e9 uli\u010dky.<\/p>\n\n\n\n<p>P\u0159\u00edle\u017eitost se naskytla, kdy\u017e j\u00ed m\u00edstn\u00ed obchod nab\u00eddl m\u00edsto n\u00e1kup\u010d\u00ed. Poprv\u00e9 vid\u011bla, jak se buduj\u00ed dodavatelsk\u00e9 \u0159et\u011bzce, jak se vyjedn\u00e1vaj\u00ed ceny a jak je d\u016fle\u017eit\u00e9 b\u00fdt sebev\u011bdom\u00fd. Mlad\u00e1 \u017eena se rychle nau\u010dila vyjedn\u00e1vat a uv\u011bdomila si, \u017ee m\u00e1 talent na prodej. Brzy si otev\u0159ela sv\u016fj prvn\u00ed mal\u00fd podnik \u2013 st\u00e1nek s dopl\u0148ky. P\u0159in\u00e1\u0161el sice mal\u00fd p\u0159\u00edjem, ale poskytoval neoceniteln\u00e9 zku\u0161enosti: pl\u00e1nov\u00e1n\u00ed, marketing a kontrola n\u00e1klad\u016f.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/mybook.am\/wp-content\/uploads\/2025\/09\/4545454848.jpeg\" alt=\"\" class=\"wp-image-21151\" srcset=\"https:\/\/mybook.am\/wp-content\/uploads\/2025\/09\/4545454848.jpeg 682w, https:\/\/mybook.am\/wp-content\/uploads\/2025\/09\/4545454848-200x300.jpeg 200w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><\/figure>\n\n\n\n<p>Z\u00e1rove\u0148 pracovala na sv\u00e9m image. Uv\u011bdomila si, \u017ee vzhled je n\u00e1stroj, a tak investovala sv\u00e9 posledn\u00ed \u00faspory do profesion\u00e1ln\u00edch stylistick\u00fdch kurz\u016f a pot\u00e9 za\u010dala s konzultacemi. Tento krok ji zavedl do sv\u011bta m\u00e9di\u00ed. Novin\u00e1\u0159i se zamilovali do jej\u00ed energie a up\u0159\u00edmnosti a ve\u0159ejnost milovala jej\u00ed rady a up\u0159\u00edmnost. Brzy se stala tv\u00e1\u0159\u00ed mal\u00e9 televizn\u00ed show a pot\u00e9 spustila vlastn\u00ed kosmetickou \u0159adu, do kter\u00e9 investovala v\u0161echny sv\u00e9 \u00faspory.<\/p>\n\n\n\n<p>Cesta nebyla hladk\u00e1. Partne\u0159i ji podv\u00e1d\u011bli, v\u011b\u0159itel\u00e9 po\u017eadovali splacen\u00ed dluhu a kritici ji naz\u00fdvali \u201evenkovskou d\u00edvkou bez vkusu\u201c. Ka\u017ed\u00e9 selh\u00e1n\u00ed v\u0161ak prom\u011bnila v lekci. Nau\u010dila se z\u00e1klady investov\u00e1n\u00ed, zvl\u00e1dla pr\u00e1vo a nau\u010dila se vyjedn\u00e1vat smlouvy, aby chr\u00e1nila sv\u00e9 z\u00e1jmy. V pr\u016fb\u011bhu let se jej\u00ed podnik\u00e1n\u00ed rozrostlo do s\u00edt\u011b butik\u016f, internetov\u00fdch obchod\u016f a v\u00fdrobn\u00edch z\u00e1vod\u016f.<\/p>\n\n\n\n<p>V 50 letech u\u017e byla milion\u00e1\u0159kou, ale t\u00edm se nezastavila. Za\u010dala investovat do nemovitost\u00ed, medi\u00e1ln\u00edch projekt\u016f a filantropie. S ka\u017ed\u00fdm dal\u0161\u00edm krokem se jej\u00ed jm\u00e9no st\u00e1valo st\u00e1le slavn\u011bj\u0161\u00edm. A kdy\u017e sv\u011btov\u00e9 bulv\u00e1rn\u00ed pl\u00e1tky informovaly o jej\u00edm jm\u011bn\u00ed \u2013 500 milionech eur \u2013 jen se usm\u00e1la: \u201ePro m\u011b nejsou nejd\u016fle\u017eit\u011bj\u0161\u00ed \u010d\u00edsla, ale cesta.\u201c<\/p>\n\n\n\n<p>Dnes j\u00ed je 77 let. Je symbolem p\u0159ekon\u00e1v\u00e1n\u00ed, moudrosti a s\u00edly. Na konferenc\u00edch hovo\u0159\u00ed o discipl\u00edn\u011b a d\u016fle\u017eitosti v\u00edry v sebe sama, i kdy\u017e v\u00e1s nikdo kolem v\u00e1s nepodporuje. Pom\u00e1h\u00e1 \u017een\u00e1m ze znev\u00fdhodn\u011bn\u00fdch rodin z\u00edskat vzd\u011bl\u00e1n\u00ed, otev\u00edr\u00e1 centra pro teenagery a podporuje programy na boj proti dom\u00e1c\u00edmu n\u00e1sil\u00ed.<\/p>\n\n\n\n<p>Jej\u00ed p\u0159\u00edb\u011bh nen\u00ed jen skute\u010dnou poh\u00e1dkou o Popelce. Je d\u016fkazem toho, \u017ee vnit\u0159n\u00ed s\u00edla je siln\u011bj\u0161\u00ed ne\u017e okolnosti. Z mal\u00e9ho m\u011bsta, p\u0159es hlad a pon\u00ed\u017een\u00ed, p\u0159es bezesn\u00e9 noci a riziko, se vy\u0161plhala na vrchol, o kter\u00e9m kdysi psala na zadn\u00ed stranu \u0161koln\u00edho se\u0161itu. A nyn\u00ed miliony lid\u00ed po cel\u00e9m sv\u011bt\u011b znaj\u00ed jej\u00ed jm\u00e9no, inspiruj\u00ed se jej\u00edm p\u0159\u00edkladem a v\u011b\u0159\u00ed: nemo\u017en\u00e9 je mo\u017en\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"Tato d\u00edvka, narozen\u00e1 v mal\u00e9m m\u011bste\u010dku skryt\u00e9m mezi kopci, poznala, co je opravdov\u00e1 chudoba. Byla sedmou v rodin\u011b s dvan\u00e1cti d\u011btmi. Jejich d\u016fm \n<a class=\"moretag\" href=\"https:\/\/mybook.am\/?p=21150\"> [...]<\/a>","protected":false},"author":1,"featured_media":21151,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-21150","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ceska"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Z hadr\u016f k milion\u016fm: Neuv\u011b\u0159iteln\u00fd p\u0159\u00edb\u011bh \u017eeny, kter\u00e1 p\u0159e\u017eila hlad, n\u00e1sil\u00ed a poni\u017eov\u00e1n\u00ed, aby vybudovala imp\u00e9rium za 500 milion\u016f eur -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mybook.am\/?p=21150\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Z hadr\u016f k milion\u016fm: Neuv\u011b\u0159iteln\u00fd p\u0159\u00edb\u011bh \u017eeny, kter\u00e1 p\u0159e\u017eila hlad, n\u00e1sil\u00ed a poni\u017eov\u00e1n\u00ed, aby vybudovala imp\u00e9rium za 500 milion\u016f eur -\" \/>\n<meta property=\"og:description\" content=\"Tato d\u00edvka, narozen\u00e1 v mal\u00e9m m\u011bste\u010dku skryt\u00e9m mezi kopci, poznala, co je opravdov\u00e1 chudoba. 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